Yu-Druk was founded by Sonam Wangmo in 1985. She is one of the first Bhutanese woman venturing in the line of travel trade, which was a total change of responsibility from being a house wife to take up the challenge in the business world today.
Initially, Yu Druk was established as an air line ticketing agent, mostly catering to the official travellers abroad.
In 1989 as Sonam was interested in tourism and was given the opportunity to handle as sub agent, for trekking part only by the Bhutan Tourism Department. When the Royal government in 1991 changed its policy to privatize the tourism industry to the private sector. Sonam Wangmo took the opportunity to change her line of business from air line ticketing agent as full fledged in tourism industry.
Known as "Yu Druk tours and treks", as she enjoys meeting with people from different part of the world to share with pride the Bhutanese cultural and tradition, since then Sonam has covered most of the trekking routes including the snow man trek which is one of the most challenging trek route in the country, one of the first Bhutanese women to lead trekking groups as she felt the importance of knowing her business.
yudruk rinzinIn 1997 Rinzin Ongdra Wangchuk joined Yudruk as managing partner. He brings management and travel experience to the company.
Yu-Druk can now boast of being the first to have an online booking facility on its web site and a fully computerised office network directly connected to hotel, air and visa processing.
Yu-Druk Tours & Treks
PO Box 140, Thimphu, Bhutan