The Caribbean Hotel & Tourism Association (CHTA) has named hospitality industry leader Jeff Vasser to the position of Director General/CEO of the organization. He assumes his new post on November 18.

Vasser joins the CHTA after serving since 2002 as the President of the Atlantic City Convention & Visitors Authority (ACCVA). While there he oversaw the day-to-day operation of the authority’s management/administration, convention sales, marketing, media relations, and tourism divisions, as well as its approximately 60 employees, the 14,000-seat Boardwalk Hall and the 500,000-square-foot Atlantic City Convention Center. 

In his new position, Vasser will be responsible for helping to manage and grow CHTA’s role as the voice of the Caribbean hospitality industry for the development of the region in the highly competitive environment of international tourism. He replaces Alec Sanguinetti who retired at the end of January after 19 years with the organization, nine of which were as Director General/CEO.

According to Richard J. Doumeng, CHTA’s President, Vasser was chosen after a comprehensive search that saw interest from more than 100 well-qualified candidates.

“We have only had two CEO’s in our 51-year history, so obviously the selection process was very important,” said Doumeng. “Jeff brings a wealth of experience, energy, enthusiasm and optimism to our association and we are all delighted that he is joining us. We are eager to get to work on the future of this organization as it plays such a vital role in the region.”

Founded in 1962, CHTA represents the entire spectrum of the hospitality industry’s private sector including 33 National Hotel Associations across the Caribbean region, over 600 individual hotel members with approximately 91,000 rooms, and more than 300 supplier companies represented as “Allied” members. CHTA’s mission is to facilitate the full potential of the Caribbean hotel and tourism industry by serving members’ needs and building partnerships in a socially responsible and sustainable manner.

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